Furniture Wholesaler Rolls Out Free Swatch Program

Moe’s Home Collection has launched a complimentary online swatch program that it touts as a first-of-its-kind within the wholesale furniture industry.

“Our swatch program is not just a service — it’s a way of empowering our customers with confidence and convenience,” says Megan Fischer, senior vice-president of operations. “By allowing them to easily and quickly order free swatches, we provide a powerful tool for informed decision-making by granting immediate access to our diverse material range and making colour certainty a reality.”

Physical swatches bridge the gap between digital perception and reality, minimizing errors and delivering precise colour matches exactly as envisioned. They also provide confidence, as consumers can touch and feel the materials, textures and finishes to help realize a space’s full potential.

Customers can request up to 20 fabric and finish samples, with delivery dovetailing with project timelines.