Las Vegas Market Exceeds Exhibitors’ Expectations

By Clare Tattersall

Demand for fresh, new product drove buyers to the leading home furnishings, bedding, decor and gift market in the western United States.

Attendance at the winter edition of Las Vegas Market was up 25 per cent year-over-year. While there was growth across all categories, turnout was especially strong among furniture buyers and interior designers. These groups saw a more than 50 per cent and 40 per cent increase in numbers, respectively.

In addition to its core West Coast audience, the market pulled from all 50 states and witnessed a notable 73 per cent increase from the Northeast region. International traffic was up 107 per cent from January 2023, with buyers arriving from 68 countries.

Of those who attended the five-day event, 33 per cent experienced it for the first time.

On the exhibitor side, furniture brand Sundays was new to the market and made-to-order sofa manufacturer Stylus returned after a four-year hiatus. Both B.C.-based companies were pleased with the turnout, stating it exceeded forecasts, and were especially happy with representation by Canadian retailers and designers.

“There were two days where we had steady foot traffic in the booth,” says Noah Morse, co-founder and head of product at Sundays.

Products that garnered the most attention were the Dialed In swivel dining chair ($590), Keep Stacking storage unit ($580) and Chill Time modular sectional ($3,340 for two-piece sofa configuration). The dining chair and storage unit are both in stock.

Dialed In by Sundays is a modern take on the retro swivel dining chair. It features stain-resistant performance fabric, a cushioned seat and backrest, and a clever plate that lets diners swivel side to side, allowing them to easily turn to take in conversation.

Dialed In is the first swivel dining chair for Sundays. Made with performance fabric in easy-to-match neutrals, the chair has a small footprint and fits at many different styles of dining tables.

Keep Stacking is a modular storage system available in walnut and oak with open and closed units and an optional lid. The pieces are multi-functional and stackable, and can be configured as needed both horizontally and vertically.

Chill Time features solid wood construction, welt-stitched cushions, performance fabrics, and removable and washable slipcovers and frame covers.

“Our goal for the show was to meet designers and introduce our brand to new markets to build our growing trade program,” says Morse, noting that based on exposure gained at the market, Sundays plans to return in the future. “We left with some great contacts and new accounts.”

Jason Harris, vice-president of sales and marketing at Stylus, shares similar sentiments to Morris.

“During peak times, we were so busy we felt we were not able to properly service everyone,” says Harris, who adds traffic was comparable to the years prior to Stylus’s temporary exit from the market beginning in 2020, due to the Covid-19 pandemic. “We had strong support from Western Canadian retailers, many of whom we had not been able to show our products in-person for several years. Ontario attendance was limited, while Quebec and the Maritimes out-paced our expectations.”

Harris says a lot of dealers refreshed their Stylus galleries with new styles and fabrics at the event, which should translate into increased business and market share at the company’s partner dealers. Stylus’s business is driven by sold orders and having up-to-date fashions on retail floors will drive those sales.

Andina by Stylus is a modular sectional featuring clean contemporary lines and gentle curves. Available in multiple pieces, configurations and a choice of 450 fabrics.

Of all products showcased at market, Stylus’s top-selling items were Andina, a modular sectional with clean, contemporary lines and gentle curves ($3,499); Britt, part of the step-up Architect collection that features Feathersoft-plus seats, backs and toss pillows, and a centre flange welt detail on the arms, backs and toss cushions ($2,799); and Billie, with its oversize flip-chaise that can be moved to either side or the matching chair-and-a-half ($1,499). Billie is currently available to ship.

“It was definitely worthwhile,” says Harris about the event. “During the years we were away, we saw some of our underserviced dealers fall off. With our return to market, we reopened many of those dealers along with new dealers that will also drive sales.”

While not new to the market, it was the first time Mark Wiltshire was at the show representing Mississauga, Ont.-headquartered Streamline Art. Like Harris, the company’s new president was impressed with the throng of showroom visitors — almost three times that of January 2023 — particularly given U.S. retail had been spotty heading into the show.

“We were extremely happy with the turnout of Canadian dealers. Our traffic from Western Canada was outstanding,” says Wiltshire. “(Overall), traffic was almost double over the previous year.

Sales were also on the high-end of Wiltshire’s expectations, with animal art in greatest demand, including Horse Portrait ($170) abstract elements blended with the clear form of a horse, creating a balance between realism and artistic interpretation; The Donkeys ($250), which captures a charming, realistic portrayal of a duo of donkeys; and Highlander($170) a rustic and textured portrayal of a Highland cow.

Based on the numbers, in both traffic and sales, Wiltshire is anticipating a very good first half to 2024.

This hand embellished canvas art in a white floating frame from Streamline Art captures a charming duo of donkeys with an engaging eye contact that resonates with viewers.

A market staple since basically the show first opened in 2005, Moe’s Home Collection also experienced strong turnout from Canadian retail buyers, though creative director Maureen Dineen says showroom attendance was slightly lower than the previous year. However, the Vancouver-based furniture company saw an overall sense of confidence across the board and an uptick in larger orders.

Items most well-received at the market were the lacquered Joy accent table ($469), available in two finishes, a deep red and dark brown; Luke coffee table ($1,099), with its smoked amber glass top, reminiscent of vintage furniture, set in a modern chunky frame; and the Mikoshi collection, which includes a dining table ($2,339 to $2,849 depending on size), sideboard ($2,599) and coffee table ($1,249). Crafted from solid pine, a material experiencing renewed popularity, the collection aligns with one of Moe’s key 2024 trends: honouring tradition.

“This trend pays homage to timeless traditions through classic styling, ensuring a blend of the traditional and the contemporary,” says Dineen.

Part of the Mikoshi line from Moe’s Home Collection, this solid pine wood sideboard boasts thick, durable legs and tabletop.

Another long-time exhibitor among the 1,000-plus permanent showrooms and temporary booths spread across three buildings, Sunpan’s market story mirrors others.

Company president and CEO Sundeep Bagga says Canadian attendance was stronger than anticipated. On average, the Toronto-based furniture manufacturer saw a 36 per cent increase in Canadian customers compared to January 2023.

Contributing to this may have been Sunpan’s move to a larger and more prominent showroom on the dedicated high-end home furnishings floor in building B, coupled with new design introductions across multiple categories.

“We were prepared for a higher footfall at the new showroom owing to the new location but the number of visitors and business volume took us by surprise,” says Bagga. “Traffic was almost double that of last winter’s Vegas market and there was strong and steady traffic on all key days.”

Several products caught the attention of visitors and interior designers. The Colson swivel armless chair ($7,196), Laken sofa chaise ($10,796), Sophiene lounge chair ($1,996) and Tarrant bed ($7,996) received strongest interest from buyers. All are available for pre-order, with inventory available in March, April, Q2 and Q3 of this year, respectively.

The Tarrant bed by Sunpan features a large extended headboard with vertical channel tufting, which is mirrored on the front of the base. No box spring is required and slats are included.

The Colson pairs casual comfort with contemporary design. The chair is upholstered in a cognac Italian leather for a luxuriously smooth touch.

The Laken features soft curves, a refined silhouette and is upholstered in a white boucle fabric.

A work of art, the Sophiene is a uniquely sculpted chair for exceptional comfort. It’s fully upholstered in olive boucle fabric for a cozy accent to any contemporary living space.

The Tarrant is designed to make a statement. The bed features a large, extended headboard in an oatmeal colour fabric on a brushed gold steel hardware. Vertical channel tufting on the headboard and front of the base adds visual intrigue.

“There were a lot of new eyes on our brand and this attention has led to several new customer accounts being opened during and after the market,” says Bagga. “This has been resulting in new orders and we anticipate stronger business in the months ahead as we nurture these relationships.”

Looking forward, Bagga expects similar trends for the summer edition of Las Vegas Market, which runs July 28-Aug. 1, at the World Market Centre.

NOTE: All pricing shared is MSRP.

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